The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Category
-
Category
Consumer - Collateral
- Select Category
- Consumer - Advertising
- Consumer - Advertising - Campaign
- Consumer - Advertising - Single
- Consumer - Advertising on Mobile Devices
- Consumer - Ambient / Environmental
- Consumer - Ambient Media (Indoor & Outdoor)
- Consumer - Applications & Sites
- Consumer - Architecture
- Consumer - Brand Identity
- Consumer - Brand or Product Integration into Storyline
- Consumer - Branded Podcast
- Consumer - Branded Social Campaign
- Consumer - Branded Social Post
- Consumer - Brands, Products & Services
- Consumer - Broadcast & Film
- Consumer - Broadcast & Moving Image
- Consumer - Cinema Advertising
- Consumer - Collateral
- Consumer - Collateral Design
- Consumer - Corporate Communications
- Consumer - Cross-Channel
- Consumer - Data Visualization
- Consumer - Digital
- Consumer - Digital Product
- Consumer - Environmental / Immersive Design
- Consumer - Experiential Advertising
- Consumer - Gaming & Mobile
- Consumer - Immersive
- Consumer - Integrated Branding
- Consumer - Integrated Digital & Physical Products
- Consumer - Magazine
- Consumer - Mobile
- Consumer - Music
- Consumer - Newspaper
- Consumer - Online
- Consumer - Online Films & Video
- Consumer - Other Branded Content
- Consumer - Package Design
- Consumer - Physical Product
- Consumer - Print
- Consumer - Publication Design
- Consumer - Self-Promotion - Single or Series
- Consumer - Small Space Print - Campaign
- Consumer - Small Space Print - Single
- Consumer - Social Media Page by a Brand
- Consumer - Television
- Consumer - Trade
- Consumer - Use of Technology
- Consumer - Web
- Consumer - Websites
- Craft - Animation
- Craft - Animation - Single or Series
- Craft - Animation / Motion Graphics
- Craft - App Design
- Craft - Art Direction
- Craft - Brand Voice
- Craft - Cinematography
- Craft - Data Visualization
- Craft - Direction
- Craft - Editing
- Craft - Illustration - Single or Series
- Craft - Information Architecture
- Craft - Interface Design
- Craft - Music / Sound
- Craft - Photography - Single or Series
- Craft - Printing & Paper Craft - Single or Series
- Craft - Printing / Production
- Craft - Response / Real-Time Activity
- Craft - Sound Design
- Craft - Typography - Single or Series
- Craft - Use of Technology
- Craft - Website Design
- Craft - Writing
- CSR - Advertising
- CSR - Advertising on Mobile Devices
- CSR - Ambient (Indoor & Outdoor)
- CSR - Ambient / Environmental
- CSR - Applications & Sites
- CSR - Architecture
- CSR - Branded Gaming & Mobile
- CSR - Branded Online
- CSR - Branded Social Campaign
- CSR - Branded Social Post
- CSR - Brands, Products & Services
- CSR - Broadcast & Moving Image
- CSR - Cinema Advertising
- CSR - Collateral
- CSR - Collateral Design - Single or Series
- CSR - Corporate Communications
- CSR - Data Visualization
- CSR - Digital (Websites, Mobile, Social Media)
- CSR - Digital Publications
- CSR - Environmental / Immersive Design
- CSR - Experiential Advertising
- CSR - Immersive
- CSR - Integrated Branding
- CSR - Mobile
- CSR - Music
- CSR - Online Films & Video
- CSR - Other Branded Content
- CSR - Physical / Digital
- CSR - Print
- CSR - Public Awareness - Campaign
- CSR - Publications
- CSR - Television
- CSR - Use of Technology
- CSR - Web
- CSR - Websites
- Innovation - Advertising
- Innovation - Ambient (Indoor & Outdoor)
- Innovation - Brand Identity (New or Rebrand)
- Innovation - Brand Transformation
- Innovation - Collateral Design
- Innovation - Data Visualization
- Innovation - Environmental / Immersive Design
- Innovation - Experimental / Internal Projects / R&D
- Innovation - Innovation in Branded Entertainment
- Innovation - Innovation in Direct Marketing
- Innovation - Innovation in Film
- Innovation - Innovation in Mobile
- Innovation - Innovation in Public Relations
- Innovation - Innovation in Radio
- Innovation - Innovation in Social Media
- Innovation - Mobile
- Innovation - Package Design
- Innovation - Print
- Innovation - Publication Design
- Innovation - Use of Technology
- Innovation - Web
- Innovation - Websites
- Non-Profit - Advertising
- Non-Profit - Advertising on Mobile Devices
- Non-Profit - Ambient (Indoor & Outdoor)
- Non-Profit - Ambient / Environmental
- Non-Profit - Applications & Sites
- Non-Profit - Architecture
- Non-Profit - Brand Identity (New or Rebrand) - Single or Series
- Non-Profit - Branded Social Campaign
- Non-Profit - Branded Social Post
- Non-Profit - Brands, Products & Services
- Non-Profit - Broadcast & Moving Image
- Non-Profit - Cinema Advertising
- Non-Profit - Collateral
- Non-Profit - Collateral Design - Single or Series
- Non-Profit - Cross-Channel
- Non-Profit - Digital (Websites, Mobile, Social Media)
- Non-Profit - Environmental / Immersive Design
- Non-Profit - Experiential Advertising
- Non-Profit - Integrated Branding
- Non-Profit - Mobile
- Non-Profit - Online Films & Video
- Non-Profit - Physical / Digital
- Non-Profit - Print
- Non-Profit - Public Affairs / Politics / Lobbying
- Non-Profit - Public Awareness - Campaign
- Non-Profit - Public Awareness - Single
- Non-Profit - Publications
- Non-Profit - Social Media Page by an Organization
- Non-Profit - Television
- Non-Profit - Use of Technology
- Non-Profit - Web
- Non-Profit - Websites
- Penta Pencil
Sub-Category
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Panda
Agency: Alma DDB / Miami
Client: The Clorox Company Category: Consumer - Collateral / Posters - Single
Bayer / Alka Seltzer: Hot dog combo
Agency: BBDO / MEXICO
Client: Bayer Mexico Category: Consumer - Collateral / Posters - Single
Flower Dog
Agency: Havas Worldwide Digital Vale / Mexico City
Client: Reckitt Benckiser / Airwick Category: Consumer - Collateral / Posters - Single
Soccer
Agency: LG2 / Quebec City
Client: Farnham Ale & Lager Category: Consumer - Collateral / Posters - Single
Is This You?
Agency: McCann / New York
Client: NY Lottery Category: Consumer - Collateral / Posters - Single
Cyan
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges Category: Consumer - Collateral / Posters - Single
Black
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges Category: Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Agency:
Alma DDB / Miami
Client:
The Clorox Company
Title:
Panda
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16107M
Award:
2016 Print & Outdoor Merit Award
Agency:
BBDO / MEXICO
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Hot dog combo
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16108M
Award:
2016 Print & Outdoor Merit Award
Agency:
Havas Worldwide Digital Vale / Mexico City
Client:
Reckitt Benckiser / Airwick
Title:
Flower Dog
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16109M
Award:
2016 Print & Outdoor Merit Award
Agency:
LG2 / Quebec City
Client:
Farnham Ale & Lager
Title:
Soccer
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16110M
Award:
2016 Print & Outdoor Merit Award
Agency:
McCann / New York
Client:
NY Lottery
Title:
Is This You?
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16111M
Award:
2016 Print & Outdoor Merit Award
Agency:
Ogilvy & Mather / Bogotá
Client:
Ecofill Ink Cartridges
Title:
Cyan
Category:
Consumer - Collateral / Posters - Single
Annual ID:
PO16112M